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audits
Tip: Forget the latest buzzwords/trends etc for a minute…Are you getting the basics right?
Quick tip:
Don’t get completely distracted by the latest trends & exciting innovations in email, first ask – are we getting the basics right?
The importance of this came back to me last week at TFMA as one seminar speaker avoided the temptation to tap into the latest much talked about buzzwords etc, but rather challenged us to make sure the basics are being done well.
Deliverables
Our core services and key deliverables are summarised below - click on the links for more information;
(1) Best Practice Health Checks and Surgeries
A choice of 3 options based on best practice benchmarking that establish your current performance and identify priority areas for improvement, resulting in written reports outlining recommended strategic & tactical actions to maximise your ROI from Email Marketing more info
Best Practice Consulting
- Built on valuable insights gained from 7 years client experience
- Covers all aspects of Email Marketing strategy and tactics
- Range of implementation methods to suit your preferences
- Key metrics, goals, deliverables, & responsibilities clearly defined upfront
- A roadmap for implementation
- All work is clearly costed and submitted for approval before starting
Built on 7 years of valuable insight
Our best practice Email Marketing consulting is built on a number of insights which in turn drive our approach. These insights have been gained from working with a range of clients over the last 7 years, and include for example;
Best Practice Health Check and Surgeries
- Purpose – to establish your current performance and needed improvements
- Include focus group sessions, diagnostic testing and written Report
- Output - list of recommended strategic actions to maximise your ROI
note: this page focuses on our best practice email marketing Health Checks and Surgeries, for more information on our overall best practice consulting click here.
If we are to plan a journey, we must first identify our starting point. The purpose of our ‘Best Practice Email Marketing Health Check and Surgeries’ is simply to answer the question “How are you currently doing and in what areas can you improve?”

