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Tip: Transactional emails, don’t just think order confirmations

Posted on March 3, 2010 2:21 pm

Quick tip:

Transactional emails – great potential to up sell and cross sell, but don’t just think of order confirmations; are you capitalising on opportunities from other service based emails as well?

 

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Quick tip: 75% read transactional emails = opportunity!

Posted on November 5, 2009 7:09 pm

Quick tip:

Up to 75% of consumers read transactional emails, and are happy for them to include marketing messages as long as they are relevant and short. Are you utilising this opportunity?

 

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