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Email Healthcheck Surgeries – improve your 2012 results
Would you like to review and improve your email marketing in 2012?
The first surgery is in effect an “Email Marketing Health Check” in which you can raise any specific issues & questions. As a result of your first surgery a report is produced which summarises where and how you can improve your email campaign results.
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Video – Calculating email loyalty revenue
Video of the week:
There are ways to calculate metrics that will help you measure how your email newsletters are influencing loyalty revenue growth
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Resource: Experts views on Email Marketing as we enter 2011
Resource:
Looking back at 2010, and looking forward to the year ahead – view here
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Resource: 2011 challenges and opportunities
Resource:
What does 2011 hold for email marketers?
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Resource: Three Deadly Mistakes Email Marketers Make
Video of the week:
An effective welcome email is one that helps build an active email following by engaging and retaining new sign ups, and one that also drives additional sales.
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Resource of the week: What are smart email marketers doing to get ready for the mobile revolution?
Resource of the week:
No matter what size your company is or what product you offer, chances are very high that within the next 24 months, more than half of your e-mail database will be reading the e-mails you send to them while they are “on-the-go.” This article includes some pro-active steps to get ready for this.
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