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Video – Calculating email loyalty revenue
Video of the week:
There are ways to calculate metrics that will help you measure how your email newsletters are influencing loyalty revenue growth
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Video: Tracking revenue from email campaigns
Video of the week: Tracking revenue from email campaigns
Looks at 2 ways of tracking revenue from an email…
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Email Marketing Audit – Improve your results & ROI
The purpose of our Audits is to establish your current performance and needed improvements.
Our audits include focus group sessions, diagnostic testing and written Audit Report.The deliverable is a list of recommended strategic actions to maximise your ROI. Find out more
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Resources: Is the high ROI of email making us lazy?
Resources:
Are we really driving our own marketing efforts towards one-to-one marketing communications, or is the high ROI of email marketing still making us lazy?
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Resources: When they buy, it’s just the start…
Resources:
Think of an initial purchase as the first step in a relationship that can produce additional sales, good will and high engagement levels. Read the article…
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Resources: Email marketing given sufficient funds & staff?
Resources:
US based study, raises questions as to whether sufficient funds and staffing are invested in Email Marketing, given its proven high ROI… View article
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