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Blog
Resources: Email marketing given sufficient funds & staff?
Resources:
US based study, raises questions as to whether sufficient funds and staffing are invested in Email Marketing, given its proven high ROI… View article
Click here for more Email Marketing resources inc. videos, bookmarks, tips, polls etc
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Tip: Forget the latest buzzwords/trends etc for a minute…Are you getting the basics right?
Quick tip:
Don’t get completely distracted by the latest trends & exciting innovations in email, first ask – are we getting the basics right?
The importance of this came back to me last week at TFMA as one seminar speaker avoided the temptation to tap into the latest much talked about buzzwords etc, but rather challenged us to make sure the basics are being done well.
Are you getting the basics of email marketing right? Not sure, then maybe our email marketing audit health check would help?
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Resources: Marketing Sherpa Email Summit – Germany
Resources:
The European version of Marketing Sherpa’s email summit is coming up soon, 8-9 March, in Munich – Germany.
View agenda and all the details
Interested in comments from anyone who went last year?
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20 useful bookmarks for Email Marketing Resources
On our community “Outside the Inbox” there is a list of 20 useful sites with Email Marketing articles, practical & proven tips, stats, research and reports etc
Access here and let us know other sites you find helpful…
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Our Best Practice model is updated
“The ladder of success must be set upon something solid before you start to climb” (source unknown) – Email Marketing is no exception.
The aim of our Best Practice model is to achieve maximum engagement with prospects and customers, and it ensures that all of our core services deliver best practice.
Click here to view the model and more info…
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We will be giving quick Email Marketing tips on our blog, say 1 or 2 per week. We hope you find them useful, and a couple will follow this post…
By the way, you can view all our quick tips, and comment on/discuss them, and share your own on our Email Marketing on-line community Outside the Inbox.
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Launch of Email Marketing Online Community
Outside the Inbox – a dedicated on-line community for Email Marketing practitioners has just been launched in beta phase.
The aim is to share resources, ideas and experiences on Email Marketing best practice… Read full story
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