97% of Marketers (recent Marketing Sherpa report) said they agree that social media will complement other marketing tactics, such as email, rather than displacing them. Strongmail research showed that 66 per cent of firms plan to integrate social media into their email marketing campaigns during 2010.  So the intent is there, but how best do we go about achieving this?

Due to be released very shortly, our latest whitepaper “10 ways to integrate Email Marketing and Social Media to maximise ROI” will cover topics such as; Read full story

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