Best practice email marketing strategy including;

• Audits
• Benchmarking
• Customer/contact journey
• Engagement Marketing
• Segmentation
• Behavioural Marketing
• Re-Marketing
• Abandoned Carts
• Triggered emails
• Social media integration
• Viral Marketing
• Surveys
• Microsites and Landing pages
• Usability testing
• User generated content
• Metrics & ROI
• Integrated Marketing
• Organisational Culture
• Internal resources
• Data acquisition & management
• System integration
• Legal compliance
• Testing
• Global, International Marketing
• B2B / B2C / Non-profit
• Sector specific
• Continuous improvement

 
See also Best Practice Audits, Best Practice Consulting
 
Best practice design
Best practice delivery
Best practice reporting
Continuous improvement